With modern advancements in food science in technology, manufacturers are now able to avoid the use of chemical formulations and, instead, create natural flavoring options that mimic target flavors more closely. However, artificial flavoring is often utilized by businesses because it provides a cheaper alternative that the average customer will find pleasing. Unfortunately, while this … Continue reading “Should You Use Natural Flavoring in Supplement Formulas?”
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JW Nutritional Releases New Custom Quote Center
One of the biggest problems for businesses that are looking to get started in the fitness industry is finding answers to their biggest questions and easily receiving a quote for their target product lines. Whether you just need a single product run or want to create an entire product line, knowing how much it will … Continue reading “JW Nutritional Releases New Custom Quote Center”
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Expand Your Product Reach with Vegan Supplements
In recent years, many Americans have started to adjust their diets to follow vegetarian or vegan lifestyles. While this provides many health benefits, this dietary and lifestyle shift often also stems from ethical and environmental concerns. With this explosive growth, many businesses in the health and fitness industry are wondering if they should provide vegan … Continue reading “Expand Your Product Reach with Vegan Supplements”
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Finding the Right Sources for Your Formula Ingredients
In the supplement industry, finding the right sources for your formula ingredients can often make or break your product. Not only does working with verified sources ensure that your product can be sold in most major retail outlets, but it also allows your customers to rest easy knowing they are investing a product that does … Continue reading “Finding the Right Sources for Your Formula Ingredients”
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Supplements That Can Boost Testosterone Levels
While testosterone is well known for the role it plays as a male sex hormone, it also plays a pivotal role in muscle growth, fat loss and achieving optimal health. However, as time goes on, many males will begin to experience dips in their testosterone levels that limit their chances of remaining fit or building … Continue reading “Supplements That Can Boost Testosterone Levels”
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Marketing Pitfalls Supplement Lines Should Avoid
In the supplement industry, marketing your products correctly often determines how successful they become and the potential customer reach that you are able to achieve. Even if you have a great product, your marketing will likely ultimately determine how it is perceived by the general public and your target audiences. These common marketing pitfalls have … Continue reading “Marketing Pitfalls Supplement Lines Should Avoid”
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When Do Custom Supplement Formulas Make Sense?
If you are ready to start your own supplement line, you likely have a distinct road map of which products you want to include at launch. While you may be tempted to create your own custom supplement formulas, this isn’t always the best approach when private label options are available. Here are some of the … Continue reading “When Do Custom Supplement Formulas Make Sense?”
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How Do FDA Regulations Affect Supplement Marketing?
Even if you have a great product, there’s a good chance no one will know about it unless you are willing to funnel some money into marketing your supplements. Not only does this establish a brand image that your potential customers can relate to and remember, but it also sets you apart from any competitors … Continue reading “How Do FDA Regulations Affect Supplement Marketing?”
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Formulating Supplements for Sleep
As society has evolved and more technology has been created, it’s harder than ever to get the recommended minimum of 7 hours of sleep each night. Maybe you lie awake on your phone scrolling through social media feeds or just have a hard time turning off a series you are binge watching. To accommodate these … Continue reading “Formulating Supplements for Sleep”
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Incorporating Holiday Flavors Into Your Supplements
With the holiday season finally here, it’s hard to avoid pumpkin spice or chai latte flavors sneaking their way into your favorite products. Fortunately for supplement lines, this trend can now be incorporated into your very own products. At JW Nutritional, our Research and Development department can formulate holiday flavors that you can incorporate into … Continue reading “Incorporating Holiday Flavors Into Your Supplements”
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