Since their inception in the early 1940s, multivitamins have become a daily staple for many Americans. With the wide variety of multivitamins currently on the market, it can be hard to get your product in front of customers and outshine the competition. If your upcoming product line includes a multivitamin, keep these 3 vitamin manufacturing considerations in mind.
Target Specific Needs
With social media and the use of Google, it’s easier than ever to find what your target customer base looks for in a multivitamin formula. Once you know what your customers want or need in a multivitamin, you will have the information needed to ensure your product meets their exact specifications. It is important to note, however, that you should work with a reputable and knowledgeable manufacturer to get the product just right.
Focus On Quality
While it may seem like a good idea to cut corners to save some money when manufacturing a vitamin, investing in a high-quality partner is one of the most important vitamin manufacturing considerations that you will face. Not only does this potentially compromise your product, it could become unsafe and lead to lawsuits or worse. Partner with a manufacturer that has a proven track record instead of trying to find the cheapest price.
Choose High-Quality Ingredients
The ingredients you use in your multivitamin are important because you need to provide a product that customers will repurchase. If you use poor quality ingredients, you likely won’t give the person using them very good results. At JW Nutritional, we have a strict ingredient vendor program to ensure the best possible product every time.
Why JW Nutritional for Vitamin Manufacturing?
JW Nutritional can manufacture a wide variety of vitamin and multivitamin products to suit the needs of your customers. With the inclusion of our complete packaging solutions including bottles with lid closures, sachets, stick packs and zip-seal bags, clients can receive a complete product that is ready for order fulfillment. If you are interested in the vitamin manufacturing services we offer, please contact us today!